NATO Global Perceptions – Views from Asia-Pacific Region - EU Global Perceptions - University of Canterbury - New Zealand

NATO Global Perceptions – Views from Asia-Pacific Region

Time line

October 2014 – April 2016

More information about the project and its latest news

Project Description

The research programme of the Project is informed by the three thematic foci:

  1. Contribution of external media images and elite perceptions into the definition of NATO’s roles and conceptualisations in a post-Cold War world, in a changing security environment;
  2. The role of external media images and elite perceptions in NATO’s global dialogues;
  3. The degree, to which external media images and elite perceptions reflect NATO’s commitment to crisis management at all stages (with an emphasis on preventing crises), including humanitarian crises.

The Project is build on and extends the internationally tested academic expertise and methodology in the field of international relations perceptions studies.

The Project impact is as follows:

  1. Determination of barriers and obstacles for the Alliance on the way to deliver its message on cooperative security in general;
  2. Identification of key drivers for enhancing cooperation between the Alliance and its existing and prospective partners in Asia-Pacific;
  3. Providing significant assistance for the Alliance in the process of facilitating mutually beneficial cooperation with countries of Asia-Pacific on issues of common interest, including international efforts to meet emerging security challenges;
  4. Identification of human and social aspects of security related to NATO's strategic objectives globally.

The Project features comprehensive research training and regular collaborations through workshops, public events as well as weekly contacts via e-mail/Skype.

The quality of the Project’s research programme is based on:

  1. The innovative character of the topic
    Investigating the images of the NATO as a cooperative security actor in media and elite discourses, the Project will explore the complex relationship between general and issue-specific external views on NATO – a novel subject in the scholarship of NATO and its external outreach/public diplomacy.

  2. Comparative design
    A comparative approach will be used, which is the key to overcoming a ‘naïve universalism’ of general theoretical propositions based on single-country data. Positioned within a cross-national research paradigm, the Project views media and elite discourses as two common frameworks and develops thematic comparisons to interpret NATO images within and across the stable frameworks, and within and across locations.

  3. Focus on Asia-Pacific as an academic added value
    Extensive research focused on the role of NATO in the post-Cold War environment. However, scholarly interest toward NATO’s relations with Asia-Pacific in the context of the changing multipolar world is in deficit.

  4. Contribution to global cooperative security strategy development
    The Project will develop recommendations on NATO’s external outreach and public diplomacy capabilities.

  5. A truly international academic collaboration 
    The Project’s team of co-directors, experts and researchers is a sizable group of professionals from Estonia, the United States, Australia, Japan, New Zealand, Republic of Korea, Mongolia, the UK, and the People’s Republic of China.


The NATO Science for Peace and Security Programmes
The NATO Public Diplomacy Division The NATO Public Diplomacy Division
  • National Centre for Research on Europe
    Kirkwood Village KD04
    University of Canterbury
    Private Bag 4800, Christchurch
    New Zealand
  • Contact page
  • Tel: +64 3 364 2348
    Fax: +64 3 364 2634
  • Follow us
    FacebookYoutubetwitterLinked In